Fourth consecutive award reflects sustained brand growth driven by AI innovation and human-centric, sustainable development

Posiflex Technology, Inc., a global leader in Point of Sale (POS) systems and Online-to-Offline (O2O) solutions, is proud to announce that it has once again been recognized as a 2025 Potential Star of Best Taiwan Global Brands. Posiflex is the only POS brand selected in Taiwan and has achieved this recognition for the fourth consecutive year. This honor underscores the company’s long-term commitment to brand development, continuous technological innovation, and global market expansion, while reaffirming its strong overall performance as recognized by an internationally respected evaluation body. Guided by its core mission to enhance customer productivity and user experience, Posiflex has demonstrated strong performance through its deep understanding of customer needs and its ability to respond effectively to evolving market dynamics. 

The evaluation is conducted by Interbrand, a globally recognized authority on brand valuation, as part of the annual Taiwan International Brand ranking commissioned by the Industrial Development Bureau (IDB) of the Ministry of Economic Affairs. The assessment examines financial performance, brand influence, and management strategy. The 2025 evaluation emphasized AI-driven transformation, sustainability, and human-centric value creation, trends that closely align with Posiflex’s strategic direction as the company continues to integrate AI into product and service innovation while advancing sustainable and long-term brand growth.

Posiflex CEO Owen Chen stated that receiving the Potential Star of Best Taiwan Global Brands recognition for the fourth consecutive year not only reflects the continued growth of the Posiflex brand value, but also affirms the company’s ongoing efforts in technological innovation, global deployment, and sustainable development. Moving forward, Posiflex will further expand the application of AI technologies across retail, self-service, and Industrial IoT environments, while strengthening ESG governance and sustainability initiatives. By leveraging the global channel and service network of the Acer Group, the company will accelerate the international deployment of its O2O and Scenario-Defined Appliance (SDA) solutions, enabling enterprise customers worldwide to enhance operational efficiency and service experiences while strengthening the global presence of a Taiwan-based brand.

In recent years, Posiflex has actively advanced AI applications and sustainability practices as key strategic priorities. AI technologies have been introduced into diverse scenarios including self-service automation, image recognition, loss prevention, and operational analytics, while the company continues to evolve its SDA business model and integrated O2O solutions.

In terms of ESG, Posiflex has established a board-level sustainability governance framework and has incorporated energy-saving and carbon-reduction principles across product design, manufacturing processes, and supply chain management, promoting green manufacturing and product recyclability. The company also places strong emphasis on employee well-being, social engagement, and transparent corporate governance, positioning ESG as a fundamental pillar of long-term brand value and reinforcing its international brand image of reliability, integrity, and sustainable innovation.

Furthermore, Posiflex continues to strengthen its strategic collaboration with Acer, leveraging its global channels and service resources to accelerate international expansion in AIoT, smart retail, and self-service solutions, while expanding its presence in Europe, the Americas, and emerging markets. This partnership enables faster deployment of Posiflex’s SDA model and O2O solutions across global customer environments, further enhancing brand visibility and market coverage.

On the product innovation front, Posiflex has recently introduced a range of AI-enabled solutions. The SCO self-checkout series integrates AI item recognition, loss prevention, and weight verification functions, with support for both weighing and RFID architectures to help retailers shorten checkout time and improve operational efficiency. The FR Series, a new generation compact AI self-checkout POS, features AI food recognition technology that identifies tray items and completes the payment process within seconds, making it ideal for corporate and campus dining as well as quick-service environments. Meanwhile, the Tap-to-Pay solution combines the ultra-narrow-bezel GT Series POS with proprietary NFC-on-Touch technology to deliver a fully contactless payment experience that meets the growing global demand for frictionless transactions.

About POSIFLEX Group

Posiflex Group is a global leader in Commercial AIoT platform powered by smart Online-to-Offline (O2O) and Scenario-defined Embedded Appliance Solutions. Pillared by three brands, Posiflex Group consists of Posiflex as a global top-5 brand in POS & Kiosk, Portwell as Embedded Foundry for AIoT Edge Compute, and KIOSK Information Systems (KIS) for managed self-service automation – together with a common mission to enable optimized productivity and superior customer journey across the connected world.